Language Learning Apps Market Share 2024 Polar Area Chart

The Polar Area Chart illustrates the global market share of major language learning apps in 2024. Duolingo leads with a significant share of 56.2%, followed by Babbel at 14.8%. Busuu and Rosetta Stone hold 8.3% and 6.1% respectively, while Memrise accounts for 5.7%. The remaining market share of 8.9% is attributed to other language learning apps.

Duolingo emerges as the dominant player in the language learning app market, capturing over half of the global market share in 2024. Babbel secures the second position with a substantial share of 14.8%, indicating its popularity among language learners. Busuu and Rosetta Stone follow with 8.3% and 6.1% respectively, showcasing their presence in the competitive landscape. Memrise holds a notable share of 5.7%, highlighting its position among the major language learning apps.

The market share distribution among major language learning apps in 2024 reflects a diverse landscape. While Duolingo dominates the market, other players like Babbel, Busuu, Rosetta Stone, and Memrise also contribute significantly to the language learning app market. The presence of various language learning apps indicates a competitive environment where each player strives to offer unique features and attract language learners.